Branding & Identity
Brand and identity is one of the most important elements to creating and building a successful business. A brand is the perceived emotional corporate image as a whole. The Identity is the visual aspects that form part of the overall brand. The logo identifies a business in its simplest form with the use of a mark or signature icon. All this needs to work consistently hand in hand. A logo is the face of the company. Using your colors, fonts, and style throughout all items in your business is key. Working with Anchored By Design, we can achieve this in items beyond just the logo. Creating business cards, stationary sets, marketing materials, promotional items are the pieces that see your brand from ideas to deliverables.
From trade shows to social events, Anchored By Design can design items for your marketing needs. Leaving a flyer for your new business behind at your local coffee shop can really get the job done. We also do full banners and booth displays for trade shows. If you are having a company event and want to have water bottles, programs, pens, and a giveaway with your logo on it, Anchored By Design is the place to start. I can come up with something really special to give your guest the perfect experience. Personalization is the key that catches everyone’s eyes.
Advertising and social media is the number one way to get your products, events, services, new business, company gatherings, or promotions, from your mouth to the public’s ears. Anchored By Design has experience creating ads for local and national newspapers, magazines, and billboards. We also specialize in ads for all forms of social media, such as flyers for Instagram and Facebook.
How many times have you bought something at the store just because it looked cool? $2.00 for a glass water bottle with an awesome label? I am definitely guilty! The packaging is where you have the opportunity to do something different that stands off the shelf from the competitors. Anchored By Design makes sure to look at the unique parts of your branding and carry them through to bring a stand out, new audience to your product on a shelf of clones.
Apparel design is the service offered to those who need merchandise for their band, business, family reunion, clothing companies, or personal projects. The designs can be as simple as a logo on a tee shirt, or an all over graphic print on a hoodie. If you can wear it, we can design on it.
PHOTO COMING SOON!
“We are the nodes on these companies’ networks, so invariably we feel a sense of ownership over their identities. In allowing them to move through us, we have, even temporarily, made their identities our own, witnessing television signals, phone calls, and packages as they spread from on person to the next, all over the globe.” -Rob Giampietro
“Instead of collectively agreeing to the same streamlined tools sold to us by large software companies, we need to reclaim the personal relationship we used to have with our tools. We need to reintroduce interesting points of friction in our highly optimized software. We must learn to create tools ourselves. After all, the computer is exactly that: a tool for creating tools.” -Jonathan Puckey
“We can’t just design an item that looks great. We also have to anticipate how it is boxed up, distributed, and shipped, as well as whether or not a seventeen-year-old kid with a summer job can stock it on a store shelf without ruining it” -Robin Perkins